sustainable Online advertisement to help grow your business
We place your company’s marketing messages in front of as many potential customers as possible, as cost effectively as possible.
We ensure maximum return from advertising investment.
Our Technical, Marketing, Data, and Creative Teams provide insight and define your most effective online strategy.
Folium is able to bring you what was previously only available to large corporations. By reducing the entry cost of the technology to power online advertisement outside of Social Media, we pass those savings to you.
Folium offer targeted low cost online advertising. To an efficient and specific audience. Optimising towards online sales, page lands or increasing your brand awareness.
Folium Media aim to deliver effective online digital advertising that doesn't cost the earth. Offering low cost online advertising to help businesses grow. At Folium Media our aim is to bring the cost-effective affordable targeted digital advertising to increase site visits and online purchases or brand awareness. First Folium Media analyse the consumer data, which allows us to locate your target audience; then we develop an optimal strategy to reach your audience when they are most receptive to your message. This is not within social media channels but across premium websites.
As a digital media agency, Folium Media services include a comprehensive digital marketing consultation to help educate on the previously unattainable world of programmatic advertising. Only the audience you want to see your ad will be shown the ad. This means efficient low cost online advertisement for your brand, reaching your highest value targeted audience to improve sales or brand awareness.
How is this sustainable? Folium Media off set the carbon footprint caused by the energy to power the online advertisement by funding projects with Ecologi. Did you know as much as 59.93 million tons of CO2 emissions are produced a year through advertising alone. That's equivalent to 294 million long haul flights, or enough to power 183 billion homes each year!
Generate better digital marketing outcomes for campaigns by leveraging our artificial intelligence engine. Choose algorithmic or machine learning optimisation, which automatically analyses data from more than 30 campaign parameters to optimise towards a desired goal. Make smart, optimised decisions to improve performance. Folium powerful performance automation via programmatic enables our advertisers to do more at scale.
We can enable our advertisers to target users in the moment with powerful geo-fencing capabilities that allow you to select granular points on a map, upload street addresses, or target places by category. Create place-based audiences of users who have been at a location, address, or category.
Using our digital marketing programmatic technology you can target specific devices. It enables you to reach individuals across multiple touch points, attribute conversions to the appropriate device, and drill into performance data with cross-device targeting and tracking.
Using online data providers we can isolate and serve your advert to specific audiences that you believe to be the target audience. Ranging from demographic data to behavioural.
Folium digital marketing leverages 15+ years of publisher relationships to bring you our best-in-class PMP library of over 2,000 active private deals across hundreds of top sites.
We take brand protection for our advertisers seriously. By partnering with the industry’s leading brand safety providers and utilising a combination of human and tech measures—we’re able to monitor and block fraudulent activity 24/7.
The beauty of digital display or video advertisement is we can measure the success of our advert and we share this with you on a weekly basis. However, it is used on a daily basis to improve the campaign performance. Information can be taken into future campaigns for our advertisers and range from time of day to show your ad, day of the week, type of browsers and the list goes on...!